The impact of cannibalization analysis to optimize retail networks.
The impact of cannibalization analysis to optimize retail networks represents your business stability in the long term. Have you ever wondered if your service stations cannibalize each other? Do you know which ones are about overperforming and underperforming? In this article, we show you how we do the analysis of cannibalization, the aspects we take […]
The importance of using mobility data for fuel retailers’ site selection.
The importance of using mobility data for fuel retailers’ site selection is more relevant and determining than you might imagine. The retail fuel industry is highly competitive, and choosing the right site can make or break a business. In recent years, the availability of mobility data has opened up new avenues for fuel retailers to […]
