Healthcare INDUSTRy

Geographical data to know precisely and without risk the best situation for the performance of clinics of various medical specialties. With them, the planning capacity of the various brands in the sector in specific markets is greatly increased.

With Location Intelligence, you will find the appropriate locations so that your patients have the health care they need as close as possible. In addition, you will be able to offer them improved attention according to their expectations.

How to make your clinic profitable with geographic information?

Choice of the best locations for the clinics.

Define the services to be offered in each one of them based on the specificities of the location.

Stay ahead of the future and plan your expansion and restructuring operations properly.

solutions applicable to the sector

Here are the alternatives that we offer from Locatium so that your clinic can be the preferred option for the vast majority of your target audience. Thus, your patients will be completely satisfied with your services.

OMNICHANNEL RETAIL NETWORK OPTIMIZATION

The retail sector is clearly marked by the influence of different sales channels, such as physical and online stores. Therefore, it is essential to know the geospatial data that explain the dynamics of these channels, as well as the cause-effect relationships between them. With Locatium, you will be able to choose the best locations for new stores, predict results in new locations, mitigate the influence of competitors considering cannibalization, and optimize the right online-Vs-offline mix in each location.

OMNICHANNEL GEO-MARKETING

Proper selection of your target audience is of vital importance for the creation of online and out-of-home campaigns. Therefore, the precision with which you measure the results will allow an increase in ROI. You can achieve this with an adequate segmentation of customers and competition, which gives you the possibility of identifying those users who are most unhappy and most likely to need a change.

Healthcare use cases

Here is the set of applications of our solutions that have been specially designed for businesses in the healthcare sector. Find the ones that interest you the most!

Site Selection

Site Selection

Identify the most suitable locations for your clinics, thinking about the well-being of your patients and the highest possible return on investment.
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Demand Forecasting

Demand Forecasting

Optimizes the quality of service to patients, avoiding saturations with a correct prediction of demand.
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Sales Forecasting

Sales Forecasting

Get in advance figures on the income that your clinic will receive to design effective actions.
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Portfolio Optimization

Portfolio Optimization

Design a catalog of treatments adjusted to the needs of patients in the area of influence of each clinic.
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Cannibalization Analysis

Cannibalization Analysis

Avoid the negative influence on the figures of your clinic caused by the presence of another nearby center.
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Capacity Planning

Capacity Planning

Know the maximum number of clinics that you can open in each area without falling into saturation and affecting your business figures.
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Visitation Analysis

Visitation Analysis

Know better than ever how your patients behave, the busiest and least crowded days and hours, the average duration of the visit, and much more relevant data.
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Competition Intelligence

Competition Intelligence

Analyze the strategies of your competitors to be able to face and improve them, achieving a privileged position in the market.
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Customer Segmentation

Customer Segmentation

Create profiles tailored to the characteristics of each of your patients, facilitating the creation of actions aimed at each of them.
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White Space Analysis

White Space Analysis

Locate the points where there is no influence from your clinics and find out if they are locations of interest or not.
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Digital marketing

Digital marketing

Communicate with the mobile devices of those in the vicinity of your clinic to send them personalized messages.
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OoH marketing

OoH marketing

Make your centers visible on billboards, transport stops, and other types of outdoor installations.
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More, better, and more satisfied patients thanks to the appropriate treatment for key geographic data. Do you want to achieve it in the most effective way possible?

Do you dare to get to know us better? We will be happy to arrange a meeting that will serve as a starting point for a successful journey towards your business goals.

our platform

Geographic data alone is not enough to make the most profitable strategic decisions for your clinic. They need a tool that allows them to get all the value through their presentation and correct visualization. You will find it on our platform.

DO YOU WANT TO BE COMPETITIVE IN YOUR SECTOR WITH GEOGRAPHIC INTELLIGENCE? ​

The first step is to get in touch with our specialized professionals. Do not delay!

Related Industries

Retail

Retail

The best way to take advantage of geolocated data to make the most of your network of bank branches is through a scorecard that offers a clear and concise view of the most influential. All accompanied by maps, graphs and tables. That is why we put at your fingertips a tool tailored to your needs.
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Automotive

Automotive

The geolocated information makes it possible to decide in a documented way where it will be most beneficial to locate dealerships and workshops. For this, areas of influence, prediction of demand, levels of cannibalization, and the most and least profitable establishments, among other variables, are taken into account.
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Restaurants

Restaurants

Properly choosing a strategic location for the hospitality business involves analyzing useful geospatial data to attract customers who come to the physical establishment and request delivery at home (OoH marketing). Knowing the degree of saturation of each market is also of great importance to know the ideal number of restaurants for each of them.
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Address the health demand of the population by properly locating your clinics and offering them the services that they need.

Do we make it happen?